A systematic approach to the end of poverty.
Lessons Learned
To build a solution that works, it is valuable to know what does not work. KickStart founders Nick Moon and Martin Fisher spent many years in traditional aid programs that had little lasting effect on the people they were trying to help. Their critical and scientific evaluation of these failures helped them build what would become KickStart.
THE NUMBER ONE NEED OF THE POOR IS A WAY TO MAKE MONEY.
Everyone today lives in a cash economy. When you have cash, you can get food, water, shelter, medicine, and other basic necessities. If you don’t, you can’t. It is that simple. The cause of poverty is a lack of money, so what a poor person needs most is a way to make more money.
Ga voor meer en de volledige informatie naar de website van de organisatie Kickstart.org
Our 5 Step Process
IDENTIFY OPPORTUNITIES
What business will be profitable for these people, in this place?
Selecting the right business model is the most critical factor in determining the likely success of a new business.
DESIGN PRODUCTS
What new tools will make this possible?
We start with a challenge—design a tool that will generate income.
ESTABLISH A SUPPLY CHAIN
How can we produce these?
The greatest invention cannot change the world if it does not get manufactured and distributed.
DEVELOP THE MARKET
How do we convince someone with little money to make a big investment?
We want to get as many people out of poverty as possible.
MEASURE AND MOVE ALONG
Is this going as we planned?
Once we reach the tipping point, KickStart will make a profit on every sale. We will reinvest these to develop new technologies.